{"id":6350,"date":"2026-06-09T12:27:44","date_gmt":"2026-06-09T10:27:44","guid":{"rendered":"https:\/\/licensing.wdr-mediagroup.com\/?p=6350"},"modified":"2026-06-09T12:27:46","modified_gmt":"2026-06-09T10:27:46","slug":"wdr-mediagroup-at-brandmania-in-essen","status":"publish","type":"post","link":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/","title":{"rendered":"WDR mediagroup at BRANDmania in Essen"},"content":{"rendered":"\n<p class=\"is-style-intro wp-block-paragraph\">On 24 and 25 June, the licensing industry, along with companies from the entertainment, fashion and retail, content creation, food &amp; beverage, gaming, toys, publishing, home &amp; living and sports sectors, will gather for BRANDmania at the Zeche Zollverein in Essen.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1386\" height=\"390\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg\" alt=\"\" class=\"wp-image-6347\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg 1386w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild-1200x338.jpg 1200w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild-768x216.jpg 768w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild-800x225.jpg 800w\" sizes=\"auto, (max-width: 1386px) 100vw, 1386px\" \/><figcaption class=\"wp-element-caption\">\u00a9 BRANDmania 2026<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">WDR mediagroup is delighted to announce some exciting developments in its portfolio this year. Alongside \u2018classic brands\u2019 such as <strong>Die Maus<\/strong> (The Mouse), <strong>Der kleine Maulwurf<\/strong> (The Little Mole) and <strong>Meine Freundin Conni<\/strong> (My friend Conni), WDR mediagroup represents other promising brands that offer potential for exciting collaborations. For instance, \u201cShaun the Sheep: The Beast of Mossy Bottom\u201d, a new cinema highlight, is set to be released on 1 October 2026, and in 2027 <strong>Shaun<\/strong> will be celebrated in style with the 20th anniversary of the TV series and the \u201cYear of the Sheep\u201d. Particularly noteworthy is the new development <strong>\u201cSchalotte \u2013 Eine Zwiebel f\u00fcr alle F\u00e4lle\u201d<\/strong> (Schalotte \u2013 An Onion for all Cases), the first vegan crime comedy, which is expected to launch on \u201cDie Sendung mit der Maus\u201d from spring 2027. Furthermore, <strong>Edmund and Luzie<\/strong> (Edmond and Lucy), a series that combines the themes of family, friendship, the environment and nature conservation both narratively and in its production, offers interesting opportunities to translate the series\u2019 content into tailor-made products for fans. The stories featuring <strong>Bobo Siebenschl\u00e4fer<\/strong> (Bobo Dormouse) are hugely popular with 3- to 6-year-olds, a fact reflected in the licensing partnerships that have been established.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">WDR mediagroup is the exclusive licensing agency for the aforementioned brands. Are you interested in a licensing partnership? Please feel free to contact us and let\u2019s arrange a meeting in Essen \u2013 we look forward to seeing you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On 24 and 25 June, the licensing industry, along with companies from the entertainment, fashion and retail, content creation, food&#8230;<\/p>\n","protected":false},"author":10,"featured_media":6347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[102,103,104],"class_list":["post-6350","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-brandmania","tag-licensing","tag-wdr-mediagroup"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup\" \/>\n<meta property=\"og:description\" content=\"On 24 and 25 June, the licensing industry, along with companies from the entertainment, fashion and retail, content creation, food...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/\" \/>\n<meta property=\"og:site_name\" content=\"WDR mediagroup\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wdrmediagroup\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-09T10:27:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-09T10:27:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1386\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Simon Brauckhoff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Simon Brauckhoff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/\"},\"author\":{\"name\":\"Simon Brauckhoff\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#\\\/schema\\\/person\\\/f2ecf9023faf7122d856394ddc117e3d\"},\"headline\":\"WDR mediagroup at BRANDmania in Essen\",\"datePublished\":\"2026-06-09T10:27:44+00:00\",\"dateModified\":\"2026-06-09T10:27:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/\"},\"wordCount\":279,\"publisher\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Brandmania_Bild.jpg\",\"keywords\":[\"brandmania\",\"licensing\",\"wdr mediagroup\"],\"articleSection\":[\"Unkategorisiert\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/\",\"url\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/\",\"name\":\"WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Brandmania_Bild.jpg\",\"datePublished\":\"2026-06-09T10:27:44+00:00\",\"dateModified\":\"2026-06-09T10:27:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#primaryimage\",\"url\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Brandmania_Bild.jpg\",\"contentUrl\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Brandmania_Bild.jpg\",\"width\":1386,\"height\":390},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/2026\\\/06\\\/wdr-mediagroup-at-brandmania-in-essen\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WDR mediagroup at BRANDmania in Essen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/\",\"name\":\"WDR mediagroup\",\"description\":\"Licensing &amp; Merchandising\",\"publisher\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#organization\",\"name\":\"WDR mediagroup Licensing & Merchandising\",\"url\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/wdr-mgb-logo-desktop.svg\",\"contentUrl\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/wp-content\\\/uploads\\\/2021\\\/12\\\/wdr-mgb-logo-desktop.svg\",\"width\":\"1024\",\"height\":\"1024\",\"caption\":\"WDR mediagroup Licensing & Merchandising\"},\"image\":{\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/wdrmediagroup\\\/\",\"https:\\\/\\\/de.linkedin.com\\\/company\\\/wdr-mediagroup\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/licensing.wdr-mediagroup.com\\\/en\\\/#\\\/schema\\\/person\\\/f2ecf9023faf7122d856394ddc117e3d\",\"name\":\"Simon Brauckhoff\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/","og_locale":"en_US","og_type":"article","og_title":"WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup","og_description":"On 24 and 25 June, the licensing industry, along with companies from the entertainment, fashion and retail, content creation, food...","og_url":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/","og_site_name":"WDR mediagroup","article_publisher":"https:\/\/www.facebook.com\/wdrmediagroup\/","article_published_time":"2026-06-09T10:27:44+00:00","article_modified_time":"2026-06-09T10:27:46+00:00","og_image":[{"width":1386,"height":390,"url":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg","type":"image\/jpeg"}],"author":"Simon Brauckhoff","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Simon Brauckhoff","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#article","isPartOf":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/"},"author":{"name":"Simon Brauckhoff","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#\/schema\/person\/f2ecf9023faf7122d856394ddc117e3d"},"headline":"WDR mediagroup at BRANDmania in Essen","datePublished":"2026-06-09T10:27:44+00:00","dateModified":"2026-06-09T10:27:46+00:00","mainEntityOfPage":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/"},"wordCount":279,"publisher":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#organization"},"image":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#primaryimage"},"thumbnailUrl":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg","keywords":["brandmania","licensing","wdr mediagroup"],"articleSection":["Unkategorisiert"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/","url":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/","name":"WDR mediagroup at BRANDmania in Essen &#8211; WDR mediagroup","isPartOf":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#primaryimage"},"image":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#primaryimage"},"thumbnailUrl":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg","datePublished":"2026-06-09T10:27:44+00:00","dateModified":"2026-06-09T10:27:46+00:00","breadcrumb":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#primaryimage","url":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg","contentUrl":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2026\/06\/Brandmania_Bild.jpg","width":1386,"height":390},{"@type":"BreadcrumbList","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/2026\/06\/wdr-mediagroup-at-brandmania-in-essen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/licensing.wdr-mediagroup.com\/en\/"},{"@type":"ListItem","position":2,"name":"WDR mediagroup at BRANDmania in Essen"}]},{"@type":"WebSite","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#website","url":"https:\/\/licensing.wdr-mediagroup.com\/en\/","name":"WDR mediagroup","description":"Licensing &amp; Merchandising","publisher":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/licensing.wdr-mediagroup.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#organization","name":"WDR mediagroup Licensing & Merchandising","url":"https:\/\/licensing.wdr-mediagroup.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/wdr-mgb-logo-desktop.svg","contentUrl":"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/wdr-mgb-logo-desktop.svg","width":"1024","height":"1024","caption":"WDR mediagroup Licensing & Merchandising"},"image":{"@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/wdrmediagroup\/","https:\/\/de.linkedin.com\/company\/wdr-mediagroup"]},{"@type":"Person","@id":"https:\/\/licensing.wdr-mediagroup.com\/en\/#\/schema\/person\/f2ecf9023faf7122d856394ddc117e3d","name":"Simon Brauckhoff"}]}},"_links":{"self":[{"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/posts\/6350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/comments?post=6350"}],"version-history":[{"count":1,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/posts\/6350\/revisions"}],"predecessor-version":[{"id":6351,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/posts\/6350\/revisions\/6351"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/media\/6347"}],"wp:attachment":[{"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/media?parent=6350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/categories?post=6350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/licensing.wdr-mediagroup.com\/en\/wp-json\/wp\/v2\/tags?post=6350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}