{"id":963,"date":"2021-10-20T06:22:07","date_gmt":"2021-10-20T04:22:07","guid":{"rendered":"https:\/\/licensing.wdr-mediagroup.com\/?page_id=963"},"modified":"2026-02-24T16:36:09","modified_gmt":"2026-02-24T15:36:09","slug":"startseite","status":"publish","type":"page","link":"https:\/\/licensing.wdr-mediagroup.com\/en\/","title":{"rendered":"Startseite"},"content":{"rendered":"    <div id=\"block_b29255538ac646f891e3383f7c01ec41\"\n         class=\"stage-slider alignfull\"\n         data-js-module=\"stage-slider\">\n\t\t\n        <div class=\"swiper\">\n            <div class=\"swiper-wrapper\">\n\t\t\t\t                <div class=\"swiper-slide\">\n\t\t\t\t\t                    <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/07\/shaun-the-sheep-the-beast-of-mossy-bottom-will-be-released-on-1-october-2026\/\"\n                       title=\"Read more\"\n                       target=\"\"\n                       class=\"m-hero\">\n                    \n                            <div class=\"m-hero__bg\">\n                                <img decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/STS_movie_announcement_group.jpg\" class=\"m-hero__bg-element m-hero__bg-element--landscape\" alt=\"\" loading=\"eager\" \/>\n                                <img decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/STS_movie_announcement_group.jpg\" class=\"m-hero__bg-element m-hero__bg-element--portrait\" alt=\"\" loading=\"eager\" \/>                            <\/div>\n                            <div class=\"m-hero__teaser\">\n                                <h3 class=\"m-hero__teaser-title\">\n\t\t\t\t\t\t\t\t\tShaun the Sheep \u2013 The Beast of Mossy Bottom will be released on 1 October 2026!                                <\/h3>\n\n\t\t\t\t\t\t\t\t                                    <p class=\"m-hero__teaser-text\">\n\t\t\t\t\t\t\t\t\t\tThe new feature film from the award-winning studio Aardman will be released in German cinemas on 1 October 2026.                                    <\/p>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t                                    <div class=\"m-hero__teaser-cta wp-block-button is-style-arrow-left\"\n                                         aria-hidden=\"true\">\n                                        <span class=\"wp-block-button__link\">\n                                            Read more                                        <\/span>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                            <\/div>\n\n\t\t\t\t\t\t\t                    <\/a>\n\t\t\t\t\t            <\/div>\n\t\t\t                <div class=\"swiper-slide\">\n\t\t\t\t\t                    <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/07\/the-little-prince-and-friends-good-viewing-figures-ensure-growing-interest\/\"\n                       title=\"Read more\"\n                       target=\"\"\n                       class=\"m-hero\">\n                    \n                            <div class=\"m-hero__bg\">\n                                <img decoding=\"async\" width=\"1920\" height=\"1049\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch.png\" class=\"m-hero__bg-element m-hero__bg-element--landscape\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch.png 1920w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-1200x656.png 1200w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-768x420.png 768w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-1536x839.png 1536w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-800x437.png 800w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\n                                <img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-1200x800.png\" class=\"m-hero__bg-element m-hero__bg-element--portrait\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-1200x800.png 1200w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_webseite_englisch-800x533.png 800w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/>                            <\/div>\n                            <div class=\"m-hero__teaser\">\n                                <h3 class=\"m-hero__teaser-title\">\n\t\t\t\t\t\t\t\t\tThe Little Prince and friends &#8211; Good viewing figures ensure growing interest!                                <\/h3>\n\n\t\t\t\t\t\t\t\t                                    <p class=\"m-hero__teaser-text\">\n\t\t\t\t\t\t\t\t\t\t&#8216;The Little Prince and friends&#8217; is the preschool adaptation of the world-famous classic by Antoine de Saint-Exup\u00e9ry and is convincing with consistently good viewing figures in the core target group!                                    <\/p>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t                                    <div class=\"m-hero__teaser-cta wp-block-button is-style-arrow-left\"\n                                         aria-hidden=\"true\">\n                                        <span class=\"wp-block-button__link\">\n                                            Read more                                        <\/span>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                            <\/div>\n\n\t\t\t\t\t\t\t                    <\/a>\n\t\t\t\t\t            <\/div>\n\t\t\t        <\/div>\n    <\/div>\n\n    <div class=\"stage-slider__controls-wrapper\">\n        <div class=\"stage-slider__controls wrapper\">\n            <button class=\"swiper-button-prev swiper-button--sm\"\n                    aria-label=\"Go to previous slide\"><\/button>\n            <button class=\"swiper-button-next swiper-button--sm\"\n                    aria-label=\"Go to next slide\"><\/button>\n        <\/div>\n    <\/div>\n    <\/div>\n\n\n\n<h1 class=\"wp-block-heading alignwide\" id=\"wdr-mediagroup-licensing-merchandising\">Licensing und merchandising<\/h1>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-intro\">Through the assignment of merchandising and publishing rights, we establish extensive product ranges on the market. In addition to toys, stationery, accessories, clothing, household textiles, and print products, we realize attractive cooperative partnerships in areas such as theater\/stage and promotion.<\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\" id=\"unsere-marken\">OUr Brands<\/h2>\n\n\n    <div id=\"block_64f1edd409d0e64917a565c47b06aa44\" class=\"brand-overview alignwide\">\n        <div class=\"grid grid--3er\">\n\t\t\t<article class=\"brand-teaser post-983 wdr_mgb_brand type-wdr_mgb_brand status-publish hentry\" style=\"--brand--color-primary:#ffa300;--brand--color-secondary:#ffb73a;\">\n    <div class=\"brand-teaser__bg\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"276\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/die_maus_logo-800x276.png\" class=\"brand-teaser__logo\" alt=\"\" \/>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"673\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/10\/Maus-Animiert-800x673.png\" class=\"brand-teaser__header\" alt=\"\" \/>    <\/div>\n\n    <h3 class=\"brand-teaser__title\">\n        <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/brand\/die-sendung-mit-der-maus-lizensieren\/\" class=\"brand-teaser__link\">\n\t\t\tThe Maus        <\/a>\n    <\/h3>\n\n    <div class=\"brand-teaser__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\">\n        <span class=\"wp-block-button__link\">Read more<\/span>\n    <\/div>\n<\/article>\n<article class=\"brand-teaser post-3627 wdr_mgb_brand type-wdr_mgb_brand status-publish hentry\" style=\"--brand--color-primary:#fbcf0f;--brand--color-secondary:#f9dd5c;\">\n    <div class=\"brand-teaser__bg\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"774\" height=\"721\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/WDRmg_Marke_Shaun_Logo_weisseFla\u0308che.png\" class=\"brand-teaser__logo\" alt=\"\" \/>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"640\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/10\/WDRmg_Marke_Shaun_familystill_2560px-800x640.png\" class=\"brand-teaser__header\" alt=\"\" \/>    <\/div>\n\n    <h3 class=\"brand-teaser__title\">\n        <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/brand\/shaun-the-sheep\/\" class=\"brand-teaser__link\">\n\t\t\tShaun the Sheep        <\/a>\n    <\/h3>\n\n    <div class=\"brand-teaser__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\">\n        <span class=\"wp-block-button__link\">Read more<\/span>\n    <\/div>\n<\/article>\n<article class=\"brand-teaser post-3651 wdr_mgb_brand type-wdr_mgb_brand status-publish hentry\" style=\"--brand--color-primary:#002e6d;--brand--color-secondary:#00397f;\">\n    <div class=\"brand-teaser__bg\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/10\/WDR_MG-Marke-Tatort_Logo-2.png\" class=\"brand-teaser__logo\" alt=\"\" \/>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"630\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2022\/01\/WDR_MG-Marke-Tatort_Illustration_02-800x630.png\" class=\"brand-teaser__header\" alt=\"\" \/>    <\/div>\n\n    <h3 class=\"brand-teaser__title\">\n        <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/brand\/tatort\/\" class=\"brand-teaser__link\">\n\t\t\tTatort        <\/a>\n    <\/h3>\n\n    <div class=\"brand-teaser__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\">\n        <span class=\"wp-block-button__link\">Read more<\/span>\n    <\/div>\n<\/article>\n<article class=\"brand-teaser post-3629 wdr_mgb_brand type-wdr_mgb_brand status-publish hentry\" style=\"--brand--color-primary:#9dd6e8;--brand--color-secondary:#b7d9e8;\">\n    <div class=\"brand-teaser__bg\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"201\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/WDRmg-Marke-Conni_Logo_Test.png\" class=\"brand-teaser__logo\" alt=\"\" \/>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"630\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/WDR_MG-Marke-Cooni_Illustration.png\" class=\"brand-teaser__header\" alt=\"\" \/>    <\/div>\n\n    <h3 class=\"brand-teaser__title\">\n        <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/brand\/meine-freundin-conni\/\" class=\"brand-teaser__link\">\n\t\t\tConni        <\/a>\n    <\/h3>\n\n    <div class=\"brand-teaser__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\">\n        <span class=\"wp-block-button__link\">Read more<\/span>\n    <\/div>\n<\/article>\n<article class=\"brand-teaser post-986 wdr_mgb_brand type-wdr_mgb_brand status-publish hentry\" style=\"--brand--color-primary:#bfc3dd;--brand--color-secondary:#ced1dd;\">\n    <div class=\"brand-teaser__bg\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"416\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/12\/WDRmg_Marke_BS_WM_ohneWolke.png\" class=\"brand-teaser__logo\" alt=\"\" \/>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"630\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2021\/10\/WDRmg_Marke_Bobo_Bobo_01_optimized.png\" class=\"brand-teaser__header\" alt=\"\" \/>    <\/div>\n\n    <h3 class=\"brand-teaser__title\">\n        <a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/brand\/bobo-siebenschlafer\/\" class=\"brand-teaser__link\">\n\t\t\tBobo Dormouse        <\/a>\n    <\/h3>\n\n    <div class=\"brand-teaser__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\">\n        <span class=\"wp-block-button__link\">Read more<\/span>\n    <\/div>\n<\/article>\n        <\/div>\n\n\t\t    <\/div>\n\n\n    <div id=\"block_a69be92e6cf254ffd2a420039f055669\" class=\"latest-news alignwide\">\n        <div class=\"teaser-slider teaser-slider--show-overflow\" data-js-module=\"teaser-slider\" data-items=\"3\"\n             data-items-gap=\"48\">\n            <h4 class=\"teaser-slider__title\">News<\/h4>\n\n\t\t\t                <div class=\"teaser-slider__controls teaser-slider__controls--top\">\n                    <div class=\"swiper-button-prev\"><\/div>\n                    <div class=\"swiper-button-next\"><\/div>\n                <\/div>\n\n                <div class=\"teaser-slider__slider swiper\">\n                    <div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-6248 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-conni tag-die-maus tag-shaun-the-sheep tag-the-mouse tag-toy-fair-2\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-800x533.jpg 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-1200x800.jpg 1200w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-1920x1280.jpg 1920w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-768x512.jpg 768w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-1536x1024.jpg 1536w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/12\/Spielwarenmesse_2025_as14793_original-1-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">December 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/12\/wdr-mediagroup-at-the-toy-fair-2026-in-nuremberg\/\" class=\"teaser-small__link\">WDR mediagroup at the Toy Fair 2026 in Nuremberg<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-6161 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-athesia-2 tag-calendar tag-die-maus tag-harenberg-2 tag-naturlich-maus tag-the-mouse\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/09\/maus_kalender_front-e1761831536228-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">October 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/10\/maus-weekly-calendar-among-the-10-best-calendars-for-2026\/\" class=\"teaser-small__link\">\u2018Maus\u2019 weekly calendar among the 10 best calendars for 2026!<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-6103 post type-post status-publish format-standard has-post-thumbnail hentry category-unkategorisiert tag-movie tag-shaun-the-sheep-2 tag-the-beast-of-mossy-bottom\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/STS_movie_announcement_group.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">July 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/07\/shaun-the-sheep-the-beast-of-mossy-bottom-will-be-released-on-1-october-2026\/\" class=\"teaser-small__link\">Shaun the Sheep: The Beast of Mossy Bottom will be released on 1 October 2026!<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-6064 post type-post status-publish format-standard has-post-thumbnail hentry category-unkategorisiert tag-the-little-prince-2 tag-the-little-prince-and-friends\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_website_news-800x533.png\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_website_news-800x533.png 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/07\/der_kleine_prinz_website_news-1200x800.png 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">July 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/07\/the-little-prince-and-friends-good-viewing-figures-ensure-growing-interest\/\" class=\"teaser-small__link\">The Little Prince and friends &#8211; Good viewing figures ensure growing interest!<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-5986 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-brandmate tag-brands tag-maus-2\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/05\/BRANDmate_KV-800x533.png\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/05\/BRANDmate_KV-800x533.png 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/05\/BRANDmate_KV-1200x800.png 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">May 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/05\/the-wdr-mediagroup-at-the-brandmate-in-essen\/\" class=\"teaser-small__link\">The WDR mediagroup at the BRANDmate in Essen<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-5955 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-cooking tag-shaun-the-sheep tag-youth-hostel\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/03\/Shaun_Kochen_DJH-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/03\/Shaun_Kochen_DJH-800x533.jpg 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/03\/Shaun_Kochen_DJH-1200x800.jpg 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">March 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/03\/cooking-with-shaun-and-the-german-youth-hostel-association\/\" class=\"teaser-small__link\">Cooking with Shaun and the German Youth Hostel Association!<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-5914 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-cinema-release tag-paddington tag-peru\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/02\/Paddington_Foto-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/02\/Paddington_Foto-800x533.jpg 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/02\/Paddington_Foto-1200x800.jpg 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">February 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/02\/paddington-in-peru-successful-cinema-release\/\" class=\"teaser-small__link\">Paddington in Peru \u2013 Successful cinema release!<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-5878 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-anniversary tag-locomotive-with-the-elephant tag-the-mouse\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/01\/Elefant_Zug-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/01\/Elefant_Zug-800x533.jpg 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2025\/01\/Elefant_Zug-1200x800.jpg 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">January 2025<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2025\/01\/a-locomotive-for-the-50th-birthday\/\" class=\"teaser-small__link\">A locomotive for the 50th birthday<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t\n                            <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<article class=\"teaser-small post-5842 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-2025-2 tag-nuremberg-2 tag-toy-fair-2\"><div class=\"teaser-small__image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-800x533.jpg\" class=\"teaser-small__image wp-post-image\" alt=\"\" srcset=\"https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-800x533.jpg 800w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-1200x800.jpg 1200w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-1920x1280.jpg 1920w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-768x512.jpg 768w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1-1536x1024.jpg 1536w, https:\/\/licensing.wdr-mediagroup.com\/wp-content\/uploads\/2024\/12\/Bild_Spielwarenmesse2024_as0154_large-1.jpg 2000w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/div><div class=\"teaser-small__content\"><span class=\"teaser-small__meta\">December 2024<\/span><h3 class=\"teaser-small__title\"><a href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/2024\/12\/wdr-mediagroup-at-nuremberg-toy-fair-in-2025\/\" class=\"teaser-small__link\">WDR mediagroup at Nuremberg Toy Fair 2025<\/a><\/h3><div class=\"teaser-small__cta wp-block-button is-style-arrow-left\" aria-hidden=\"true\"><span class=\"wp-block-button__link\">Read more<\/span><\/div><\/div><\/article>\n                            <\/div>\n\t\t\t\t\t\t                    <\/div>\n                <\/div>\n\t\t\t        <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Licensing und merchandising Through the assignment of merchandising and publishing rights, we establish extensive product ranges on the market. In&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-963","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WDR mediagroup &#8211; Licensing &amp; Merchandising<\/title>\n<meta name=\"description\" content=\"Durch die Vergabe von Merchandising- und Publishing-Rechten attraktiver Marken des WDR etablieren wir umfassende Produktsortimente im Markt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/licensing.wdr-mediagroup.com\/en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WDR mediagroup &#8211; 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